Earlier this week, the 49ers announced that you had reached a $220-million naming-rights tackle apparel company Levi Strauss because of their new stadium set so that you can open in Santa Clara in 2014.
Meanwhile, Cowboys Stadium in Arlington nevertheless bears the name with the NFL team that takes in it nearly four years after it began hosting events and games, Rainer Sabin of the Dallas Morning News research.
"Timing is important, " Jones proclaimed. "But just how it fits is extremely important. There potentially have recently been some situations I has been interested. But it only just didn't fit….. I'm pretty proud of the Cowboys and I've bought pretty high bar and high standard for who we should be associated with. "
Jones then relayed a story about how he was initially considering naming the $1. 2 billion football development Vaqueros de Dallas Arena because "it fit our great Hispanic fan base. "
That never appeared, of course. And Jones said he wasn't too desperate to negotiate a naming-rights agreement by having a corporate sponsor.
"I desire to be very deliberate and are, " he said. "The good news is that it must be something I haven't felt the call to be so urgent upon. "
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